August 4, 2020

You’ve dreamed up the product. Designed the product. Tested the product. Tweaked the product. Updated the product. Finalized the product. And now it’s time to describe the product. You may think you’re the best person for the job. After all, who knows this thing better than you? But writing a great product description is about […]

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You’ve dreamed up the product.

Designed the product.
Tested the product.
Tweaked the product.
Updated the product.
Finalized the product.

And now it’s time to describe the product.

You may think you’re the best person for the job. After all, who knows this thing better than you?

But writing a great product description is about more than the facts.

It’s about how the product will solve the buyer’s problem. How it will make their lives better.

And it’s also about how customers will find the product. That means it has to be SEO-friendly.

Unless you’re already an SEO pro, that’s an awful lot of learning you’ll have to do to get the job done.

You need a product description writer to create benefits-focused, SEO-optimized product descriptions.

Hi. Have we met?

I’m Kate!

I write copy for food & beverage businesses. 

Think liquor companies, meal delivery services, cookware manufacturers, restaurant suppliers…if it’s a product that helps people eat, drink, or enjoy themselves, I’m your gal.

Product description writer Kate McDermott
“Not only is Kate amazing at writing copy, she also researches the topics we give her and on top of that, she made us realize we were misspelling the name of our chocolate (incredibly embarrassing). 
She is extremely affordable, professional, and goes way above and beyond for us. We can’t recommend her highly enough, and we will continue using her services for anything we need to use professionally written copy for.”
Paul Trowe
Herban Bud
Martini with one olive

This sounds like the olives to my martini!
What do I get with my descriptions?

Each product description includes: 

  • Review of your company’s voice & ideal customer to keep the descriptions on-brand
  • Keyword research to help your product reach the right customers
  • Up to 300 words of copy

You made the products. Let me sing their praises!

Product Description Writing

Starting at $70 per product


Shoot me a note and let’s chat!

I’ll bring the coffee.

FAQ

  • How quickly can I receive my descriptions?

    That will depend on my workload. I’ll give you a due date once we’ve had a chance to connect. If you’re in a rush, let’s talk about it! Rush jobs may incur an additional fee.

  • What format will my content come in?

    I provide all content in Google Docs.

  • Can I see some samples?

    Sure! Just check out my portfolio.

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