Venue + Goat Farm + Retail Shop? 5 Website Fixes to Share It All (Without Overwhelming Visitors)

Dropping every detail up front? It’s not boosting sales…it’s confusing the heck outta people.

FEatured Post

READ THE POST
large restaurant with wood furniture

Brand Voice Isn’t Magic. It’s Method

The words, the jokes, the style, the tone! It all creates your voice.

FEatured Post

READ THE POST
An open journal with a woman's hands writing in fountain pen

What Exactly Does a Copywriter Do?

Hint: It’s not just writing.

FEatured Post

READ THE POST
Kate standing behind her desk, one hand on hip, the other hand on her laptop.

Bot or Not? The AI-Generated Review Problem

AI-generated reviews are spreading like a fungus. Here’s what we know, and what we can do.

FEatured Post

READ THE POST

Brutally Honest: The Actual Cost of Rebranding My Business

The good, the bad, and the holy-shit-what-have-I-done of rebranding my business.

FEatured Post

READ THE POST

Learn With Me

You're learning. I'm learning. Let's figure some sh*t out together. Join me as we navigate the ever-evolving world of marketing, tried-and-true copywriting best practices, and productivity tips to keep us both sane. 

Coffee and laptop on a wooden table

What’s changed over the past four months? Everything.

The Must-Know Restaurant Industry Statistics for June 2020

read more
Coffee and laptop on a wooden table

What’s changed over the past four months? Everything.

The Must-Know Restaurant Industry Statistics for June 2020

June 30, 2020

read more

Never miss a post.

Get every new blog post in your inbox.

(Don't worry about getting spammed...if I send two emails a month that's a major win for me.)