AI-generated reviews are spreading like a fungus. Here’s what we know, and what we can do.
FEatured Post
The good, the bad, and the holy-shit-what-have-I-done of rebranding my business.
FEatured Post
Learn With Me
You're learning. I'm learning. Let's figure some sh*t out together. Join me as we navigate the ever-evolving world of marketing, tried-and-true copywriting best practices, and productivity tips to keep us both sane.
A little strategy is a beautiful thing, and it can make a big difference in your blog’s performance.
A little strategy is a beautiful thing, and it can make a big difference in your blog’s performance.
June 15, 2021
It’s like you’re running your own little copy lab. Experiment experiment experiment!
It’s like you’re running your own little copy lab. Experiment experiment experiment!
May 18, 2021
Your message will always fall flat if you’re talking to the wrong people.
Your message will always fall flat if you’re talking to the wrong people.
February 19, 2021
Get unstuck on your next blog post with these ideas.
Get unstuck on your next blog post with these ideas.
December 8, 2020
An awful Airbnb experience got me thinking about unmet expectations in hospitality.
An awful Airbnb experience got me thinking about unmet expectations in hospitality.
