Dropping every detail up front? It’s not boosting sales…it’s confusing the heck outta people.
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AI-generated reviews are spreading like a fungus. Here’s what we know, and what we can do.
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The good, the bad, and the holy-shit-what-have-I-done of rebranding my business.
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You're learning. I'm learning. Let's figure some sh*t out together. Join me as we navigate the ever-evolving world of marketing, tried-and-true copywriting best practices, and productivity tips to keep us both sane.
Stand up and stand out. Say something they haven’t heard before!
Stand up and stand out. Say something they haven’t heard before!
September 6, 2024
There’s a whole world out there beyond TikTok, Instagram, and Pinterest.
There’s a whole world out there beyond TikTok, Instagram, and Pinterest.
July 12, 2024
Don’t introduce friction at this crucial moment—where “just looking” leads to taking action.
Don’t introduce friction at this crucial moment—where “just looking” leads to taking action.
January 20, 2023
People need to know what to do next…that’s where the call to action comes in.
People need to know what to do next…that’s where the call to action comes in.
June 1, 2021
Get a crash course on WordPress plugins for online ordering and more.
Get a crash course on WordPress plugins for online ordering and more.
